Dooney & Bourke has teamed up with everyone’s favorite cheerleader and Heroes star Hayden Panettiere to design a new bag for its upcoming ad campaign.
Following in the footsteps of other female celebs like Mischa Barton and Lindsay Lohan, Panettiere wanted to design what she described as “a large leather shoulder bag with puffy pleats, a buckle closure and great style.”
Peter Dooney and his design team translated her dream into the limited-edition Hayden Bag, which will retail for $500.
The bag will be available at Dooney & Burke boutiques as well as Bloomingdales, Lord & Taylor, Macy’s, Nordstrom’s and online at http://www.dooney.com.
You’ll start seeing the ads in December, just in time for holiday shopping.